Good news for fans of Lilo and Stitch, Lazzy Town, Hannah Montana, Winnie The Pooh, Little Einsteins or High School Musical ... The thematic channel of Disney Channel can be seen for free from this summer in Spain through Digital Terrestrial television.
The company has announced today that it will broadcast its programming on the channel currently occupied by Fly Music from July 1, something unprecedented in the history of the children's and family thematic channel.
In the Digital Plus payment channel there will be some exclusive Disney content (Toon Disney or Playhouse), but others will go to DTT available for all viewers who tune in and for free. The company intends to connect with more audience apart from, of course, advertising interests that will result more in their coffers, becoming their main source of funding.
They will reach more homes but, yes, the publicity is not taken away from us by anyone ...
Another novelty is that the contents are not going to be 100% Disney, since they will take into account the tastes of the audience and will be able to adapt the programming according to them. Those responsible for the channel in Spain have stated that they will include their own programming and also Spanish and international product.
