Due to the approaching dates, advertising and television are constantly bombarding us with advertisements of toys and commercial houses that encourage compulsive shopping using a multitude of strategies, some from my point of view, nothing right.
A few days ago, I saw for the first time an advertisement on television in which we can see some brothers in bed under the blanket, writing the letter of the Magi. The next image is the boy delivering the letter to his father, which says something like "it was time!" and together with the mother they start reading the precious letter.
Are you sounding? Children who have been very demure, only ask for three toys for both of them. And then the mother says enthusiastically: "And if we also ask for the doll as is," and then the father while pointing in the letter, "Yes, and also the stroller such another! and they go crazy to increase the list of gifts.
At that time I thought, that an ad to avoid the "hyper-gifted child syndrome" we talked about in the blog just a few days ago. I thought it would be a campaign from the Ministry of Education or from the Consumer Ministry to avoid giving the children a massive gift, and I thought that a kind slogan would come next, do not give your children things they neither want nor need, and it turns out that is An announcement of the first commercial company in the country for parents to buy more toys yet.
Something will seem exaggerated to you, but I was really outraged. Announcements how they do no good to anyone and I am surprised that they are still being carried out. Promoting that children continue to be filled with gifts every Christmas until they are fed up instead of encouraging parents to educate their children well seems to me to be an important setback.
I think it is our obligation to make our children understand that gifts and material things are not really important in life. It is also necessary that from an early age they begin to value things that are not bought or obtained with money.
It is fine and it is even exciting to give toys to children, but whenever it is in a controlled way, since we run the risk that they will eventually become teenagers or consumerist adults and unable to assimilate a no.
I read in a story that has been published today that children opt for one or another toy is mediated by the media and advertising, especially television. Most of the time this desire is not the true need of the child.
Unfortunately, on many occasions, the media and especially television, have a very important implication in education, not only for children, but also for adults.
Ads like this that encourage a performance that is contrary to a good education seems to me that not only do they not advertise the brand, but that they make it more difficult to convince society of certain deeply entrenched behaviors, such as give away hundreds of toys to avoid our feeling of guilt.
In Babies and more | Ten questions to buy the right toy In Babies and more | This Christmas there will be fewer gifts
