More reviews of Coca Cola Muac's announcement

Spain is the number 1 country in Europe in childhood obesity and experts have already warned us that our children can even live less years than us. This blog is very active denouncing this issue and presenting proposals to prevent it, so the Coca Cola Muac ad in which there are several bottles of this soda on the table at lunchtime deserves more than one protest.

Eva already wrote about whether you can compare ham with Coca Cola, now let's go deeper.

The ad is about deny all defects that are awarded to this drink by the cluelessness strategy, the confusion when compared to other products with a bad reputation in the past (microodes, ham, salt) and the emotional testimony of the off-road mothers (I fully share this point). But he doesn't say a single word about the possible Effects of Coca Cola on the body.

Fortunately, I had at home the book of a very famous author, Daniel Reid (expert in health, Traditional Chinese Medicine and Oriental disciplines) entitled “The tao of healthy life” by Editorial Uranus and on page 146 strongly criticizes Coca Cola for its sugar content, carbon dioxide gas and phosphoric acid. These are his textual words:

"A serving of Coca Cola, Pepsi any similar soda provides a dose of sugar equivalent to about 9 teaspoons refined white sugar, which go directly to the bloodstream, which they acidify in a heartbeat. This sugar / sucrose is the Earth's food that most rapidly and drastically acidifies the body.

To counteract the radical and sudden increase in the acidity of the blood and to restore a viable balance of blood pH before falling dead from acidosis, 32 glasses of alkaline water would have to be drunk quickly. As nobody drinks them, the body reacts immediately extracting large amounts of organic calcium from bones and teeth and pouring it into the bloodstream to neutralize excess acids and quickly recover the alkaline balance. Calcium is the most potent alkalizing agent in the body ... That defensive response to excess acidosis has become one of the main causes of osteoporosis, especially in the US where the average consumption amounts to 53 teaspoons of white sugar per day.

But it is not just soda sugar that only acidifies the blood. Carbonation occurs by introducing carbon dioxide gas and sealing it under pressure. This gas is a waste product of the human organism and one of the most contributing to acidosis.

To make matters worse, the active ingredient in most of those sodas is the phosphoric acid that have an extremely acidic pH: 2.8. Since human blood must maintain a slightly alkaline pH of 7.35 at all times, throwing in the stomach an "acid pump" of sugar plus carbon dioxide plus phosphoric acid causes a rapid and constant emptying of the body's calcium resources. "

A study published by the BBC certifies these words: "Coca Cola bad for bones."

I think it's quite clear thatCoca Cola is not the spark of the life. The important thing is the wisdom and moderation in consumption, but if we try since childhood that our children do not get used to sugary soda in general, their health and bones will appreciate it.

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